Form & Simplicity

With Finland’s rich nature and colorful group of international designers, it can be surprising that a big part of our design is so contained and effortlessly functional. However, it is no wonder since historically our northern location meant everything had to help us survive rough outdoor conditions. The same spirit influences our contemporary design from accessories to service design; everything needs to redeem its promise and serve its user – but it doesn’t hurt to look good while doing so.

These four companies showcase how Finnish design so easily becomes ingrained in your everyday life and helps it run smoother while elevating your mood.

Finnish design keeps it simple

Finnish designers have struck a balance between aesthetic pleasure and functionalism. Read how nature and scarcity formed a basis for contemporary Finnish design.
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Jewellery doesn’t have to be complicated to be exquisite. The best part about Lumoava’s wide range of silver and gold jewellery is that everyone can find a style that suits them best. Show your true nature at:


The Finnish way to dress up your pets is more practical than decorative. And rightfully so, because no matter what the weather is like, you want to know your furry friends are safe and dry. Hurtta’s outfits are all about their functionality and design. Get your best friends new gear at:

Polar Life Haus

Find inner calm and happiness inside Polar Life Haus’s modern log houses. Their clean lines blend into the surrounding nature or bring nature to urban surroundings with their building materials. Most importantly, their form is functional and serves its occupants for years to come. Find peaceful living at:

Whim App

What if you could travel cities with every means of transportation using just one app? With Whim you get around, buy tickets and check schedules and availabilities – all through one handy app. Talk about making life simply brilliant. Get to know the revolutionary solution at:

About Design from Finland

Finnish nature and Finnish design are inseparable. The extremes of our nature – from the nightless nights of summer to the polar nights of winter – affect everything we do and design. We grant the Design from Finland mark to Finnish design that elevates and surprises, but more importantly, feels like it’s designed for you.
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